For several years I was frustrated that I couldn’t find a portfolio management tool to serve my needs as an investor. I started asking my colleagues if they had the same problems as I did regarding deal flow, system of record, and data aggregation with early stage investments.
I began with user interviews to refine my hypotheses about what investors want and need in portfolio analysis. After this validation, I started building and testing against those same people who would be my customers. Step by step, this became fiifi.
Making it simple to send messages to entire cohorts, sectors, vintage of fund and investors.
Fiifi has created it’s own mail merge service, making it simple to send to specific group and individuals.
Add investment companies using the “Add Company” button
Search for one or more companies or quickly upload a spreadsheet of your investments.
